Question 1

What is SourceTrace?

Accepted Answer

SourceTrace is an analytics platform that tracks referrals from AI chatbots — including ChatGPT, Claude, Perplexity, and Gemini — alongside traditional UTM attribution. It shows you which AI tools are recommending your product and driving real traffic and signups.

Question 2

Can I track ChatGPT referrals to my website?

Accepted Answer

Yes. SourceTrace detects and attributes traffic from ChatGPT, Claude, Perplexity, Gemini, and other AI tools. You get a dedicated AI referrals dashboard showing sessions, signups, and revenue attributed to each AI source.

Question 3

How is SourceTrace different from Google Analytics?

Accepted Answer

Google Analytics misses most AI referral traffic because AI chatbots often don't pass referrer headers. SourceTrace uses server-side attribution and AI-specific detection to capture traffic that GA marks as 'direct' — including ChatGPT, Claude, and Perplexity visits.

Question 4

What is GEO analytics?

Accepted Answer

GEO stands for Generative Engine Optimization — the practice of optimizing your content to appear in AI-generated answers from tools like ChatGPT, Perplexity, and Claude. GEO analytics measures how often AI tools mention and recommend your brand, and tracks the resulting traffic.

Question 5

Does SourceTrace use cookies?

Accepted Answer

No. SourceTrace is privacy-first and cookie-less. It uses server-side attribution and fingerprint-free methods to track referrals — fully compatible with GDPR, CCPA, and modern privacy standards.

Question 6

How does SourceTrace track AI mentions?

Accepted Answer

SourceTrace monitors when AI tools like ChatGPT and Perplexity mention or recommend your brand in their responses. You get alerts and a dashboard showing AI mention frequency, sentiment, and the traffic those mentions generate.

Question 7

Is there a free plan?

Accepted Answer

Yes. SourceTrace offers a free tier to get started. See the pricing page at sourcetrace.xyz/pricing for current plan details.

Question 8

What is AI referral traffic?

Accepted Answer

AI referral traffic is website visits that originate from AI chatbot responses — when a user asks ChatGPT, Claude, or Perplexity a question and the AI recommends your product or links to your site. This traffic is invisible to most analytics tools but often has high intent and conversion rates.

Page Path	Views	Conversions	CVR
/products/ai-toolkit	3,421	87	2.5%
/pricing	2,843	142	5.0%
/blog/ai-trends-2024	2,134	34	1.6%
/features	1,876	56	3.0%
/case-studies	1,543	41	2.7%

Project	Visitors	Pageviews	Conversions	AI Referrals
E-Commerce Store shop.example.com	4,282	15,077	108	610
SaaS Product app.example.com	4,282	15,077	108	610
Marketing Blog blog.example.com	4,282	15,077	108	610

Interactive Demo Mode

AI Analytics Dashboard

Weekly Traffic Overview

AI Chatbot Sources

24-Hour Activity Pattern

Live Activity Feed

Top Performing Pages

Sites Breakdown

Ready to track YOUR AI referrals?